Welcome to The Howler!
Welcome to The Howler, the new website for news, views and social media shout-outs for production, post production and music & sound companies and people working in the TV commercial and branded content space. The Howler is brought to you by the team at Simian, the industry-leading reel building and video review & approval platform.
Our mission at The Howler is simple: to provide an easy-to-access, agnostic news and information platform without a paywall. There’s no need to purchase a membership or subscription to submit your news to The Howler, or to pitch our editors on a story, a profile or a Q&A. We’re eager to hear about what you and your company are doing, and excited to use our digital megaphone to share that with our growing readership.
The Howler is an outgrowth of the Simian Blog, where we publish profiles, Q&As and surveys about top people, companies, issues and trends. We’ve also published write-ups on our ongoing series of advertising Heads of Production roundtables here. The response to this content has been so encouraging that we've decided to take it up a level and create a platform for sharing news and information that would be as accessible and effective as Simian is for its production company, post production company, agency and brand clients.
Check out our About Us page to learn more about our goals and to get our contact info, and go to our Submit News page to learn more about how to send us your news and social media postings for our Social Howls page. Twice a week we’ll be sending out eblasts with links to all the stories we’ve added to the site to date, as well as our Social Howls. And we’ll be sharing news on our own social channels on Instagram, LinkedIn and Facebook.
Feel free to share The Howler with your colleagues and staffers! (And if you haven't signed up for our newsletter yet... well, what are you waiting for?) We’re looking forward to becoming a valuable part of your regular information feed about the industry.
The Editors
